White label AI search optimisation

AI visibility, grounded in SEO

Turn a GEO audit into a coordinated improvement programme. I help your agency prioritise and deliver the changes that make the client’s information more accessible, useful and consistent. This service brings technical, content and brand-information work into one agreed plan, with a clear record of what changed and what still needs attention.

Work from a defined opportunity

The starting point might be an inaccurate description, missing product information, weak coverage of a buying question or a page that is difficult to access. I review the evidence with your team and translate it into a practical workstream.

The plan should explain the customer benefit as well as the AI visibility objective. A clearer comparison, a properly maintained product page or a stronger explanation of a service should be useful even when a visitor arrives through another channel.

Coordinate the work across your agency

Implementation often involves several people. I can provide requirements for developers, briefs for writers and a focused list of facts for the client to confirm. Where your agency already has an SEO roadmap, we can add the relevant tasks there.

The scope can include accessibility checks, page improvements, internal links and information consistency. More substantial writing, entity work or measurement can be specified as individual deliverables within the programme.

  • A prioritised AI search improvement roadmap.
  • Technical requirements and page-level content recommendations.
  • A record of client inputs, approvals and completed changes.
  • Review points linked to the agreed visibility and business measures.

Test useful improvements with clear expectations

Google’s guidance does not require a special AI text file or a new form of schema markup for its generative search features. My approach is to focus on defensible improvements and check platform-specific requirements where relevant.

We can review the results of the work using available reporting and a repeatable research method. A change in visibility can have several causes, so results need context. This is an optimisation programme with observable outputs, not a promise to control the wording or placement of AI answers.

Frequently asked questions

Is this a one-off or ongoing service?

Either can be scoped. A focused project can address a defined issue, while ongoing work can maintain a roadmap and review priorities as the website and client offer develop.

Will this guarantee citations in ChatGPT or Google?

No. Platforms decide which sources and information to present. The work can improve the material available and investigate observed gaps, but it cannot guarantee a citation, mention or position.

Let’s talk about your agency.

Build an AI search improvement plan around the work your client needs.